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Telstra opens ‘most ambitious’ store as CMO Jana Kotatko bri

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Telstra’s new chief marketing officer Jana Kotatko is hoping to bring brand and retail closer together with the opening of the telco’s “most ambitious” store to date in Melbourne. Unveiled today, the 600sqm flagship on Melbourne’s Bourke Street is pitched as a physical manifestation of Telstra’s brand tagline “Wherever We Go” under Kotatko’s recently expanded marketing and retail remit. Speaking to Mumbrella, Kotatko described taking over from Brent Smart in March as an oppor

摘自 Mumbrella

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10月23日
  1. Mumbrella公开报道
    Telstra opens ‘most ambitious’ store as CMO Jana Kotatko brings brand and retail together

    Telstra’s new chief marketing officer Jana Kotatko is hoping to bring brand and retail closer together with the opening of the telco’s “most ambitious” store to date in Melbourne. Unveiled today, the 600sqm flagship on Melbourne’s Bourke Street is pitched as a physical manifestation of Telstra’s brand tagline “Wherever We Go” under Kotatko’s recently expanded marketing and retail remit. Speaking to Mumbrella, Kotatko described taking over from Brent Smart in March as an oppor

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