Rishad Tobaccowala:相关性,以及在 AI 时代重新发明自己
Frontier CMO · Google 出品 · 英文
其他时长未知2026-08-06Joshua Spanier
本集为英文节目,以下是官方 shownotes 原文(未改写、未翻译)。
Episode: rishad tobaccowala on relevance and reinvention in the age of ai Show: Frontier CMO Podcast by Think with Google Host: Joshua Spanier, Google VP of AI and Marketing Strategy
Marketing is moving fast, but are we moving in the right direction? In this episode, legendary strategist Rishad Tobaccowala (former Chief Growth & Strategy Officer of Publicis Group) drops by to deliver some seriously spicy thinking on the state of the marketing industry. Spoiler alert: He thinks we’ve lost the plot. Instead of obsessing over technology and optimization, Rishad breaks down why the future actually belongs to talent, human insight, and deep curiosity. We dive into his blueprint for navigating "tectonic times," why you need to stop writing an "AI strategy," and how thinking like an underdog is the ultimate superpower for staying relevant. In this episode, you’ll discover: 6 keys to organizational change Why true innovation happens when you step outside your category Rishad's daily routine: How he uses 66 different resources to learn and stay ahead The "Company of One" framework and how to articulate your unique craft vs. skill Rapid-fire "Signal or Noise" on remote work, side hustles, and the future of work
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以上为节目官方 shownotes 原文,仅用于学习与研究。
完整节目请收听:https://podcasts.apple.com/us/podcast/rishad-tobaccowala-on-relevance-and-reinvention-in/id1860114911?i=1000780202592&uo=4
版权归 Google / Think with Google 及节目嘉宾所有。