Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative
Frontier CMO · Google 出品 · 英文
其他时长未知2024-05-29Joshua Spanier
本集为英文节目，以下是官方 shownotes 原文（未改写、未翻译）。
Episode: Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative Show: Frontier CMO Podcast by Think with Google Host: Joshua Spanier, Google VP of AI and Marketing Strategy
David Mogensen, VP of Marketing at Uber, joins Google's Joshua Spanier to discuss the balance of faith and science when it comes to media measurement and the importance of creative in driving growth. Get an inside look into how an innovative company like Uber thinks about positioning its multiple brands, making a great Super Bowl ad, and insights from David's global work experience.
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以上为节目官方 shownotes 原文，仅用于学习与研究。
完整节目请收听：https://podcasts.apple.com/us/podcast/uber-vp-of-marketing-david-mogensen-on-connecting/id1860114911?i=1000740495640&uo=4
版权归 Google / Think with Google 及节目嘉宾所有。